Koj lub dav hlau tus neeg tuaj koom lub khaub ncaws? Auj, Nws yog Couture

Cov txheej txheem:

Koj lub dav hlau tus neeg tuaj koom lub khaub ncaws? Auj, Nws yog Couture
Koj lub dav hlau tus neeg tuaj koom lub khaub ncaws? Auj, Nws yog Couture

Video: Koj lub dav hlau tus neeg tuaj koom lub khaub ncaws? Auj, Nws yog Couture

Video: Koj lub dav hlau tus neeg tuaj koom lub khaub ncaws? Auj, Nws yog Couture
Video: Saib Mis paub Poj niam (hluas nkauj) tus yam ntxwv lub siab 2024, Hlis ntuj nqeg
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Qantas
Qantas

Peb tau mob siab rau peb lub yim hli ntuj rau architecture thiab tsim. Tom qab siv sijhawm ntau yam tsis tau muaj dua nyob hauv tsev, peb yeej tsis tau npaj txhij mus kuaj rau hauv lub tsev so npau suav tshiab, nrhiav pom cov khoom vaj khoom tsev zais, lossis ntaus txoj kev hauv cov khoom kim heev. Tam sim no, peb zoo siab los ua kev zoo siab rau cov duab thiab cov qauv uas ua rau peb lub ntiaj teb zoo nkauj nrog zaj dab neeg txhawb nqa ntawm yuav ua li cas ib lub nroog rov qab kho nws cov monuments dawb ceev tshaj plaws, saib seb cov tsev so keeb kwm tau ua qhov tseem ceeb rau kev nkag mus tau zoo, kev tshuaj ntsuam xyuas seb architecture yuav hloov pauv li cas. txoj kev uas peb taug kev hauv nroog, thiab ib qho kev sib sau ntawm cov vaj tsev tseem ceeb tshaj plaws hauv txhua lub xeev.

Hnub no, ob peb tug neeg siv cov lus zoo li kev zam lossis kev ntxim nyiam thaum tham txog kev dav hlau. Tseem, tau ntau xyoo, airlines tau nrhiav kev sib txuas cov qauv thiab tsim cov ntsiab lus rau hauv lawv cov kev tshaj tawm thiab kev ya davhlau. Thaum lub sijhawm "hnub kub ntawm kev ya" tau ntev dhau los, pawg neeg lag luam hauv dav hlau tseem them nyiaj ntau los ua haujlwm nrog cov kws tshaj lij couturiers thiab tsim tsev tsim kom muaj kev xav zoo rau lawv cov hom.

Cov kev sib koom tes zoo li no hauv kev lag luam dav hlau muaj zog dua li yav dhau los, tab sis nws yuav siv lub qhov muag kom paub txog qee yam ntawm lawv thaum koj mus ncig. Tab sis vim li cas airlines yuav nqis peev nyiaj ntau npaum li cas hauv qee yam uas tsis yog qhov tseem ceeb ua haujlwmntawm kev lag luam?

Los ntawm qhov kev xav pom (txawm tias subconsciously), cov kev sib koom tes no siv ntau lub npe nrov npe. Nyob rau hauv ib qho kev lag luam muaj kev tsis txaus siab rau cov neeg siv khoom, kev sib koom ua ke ntawm cov npe nyiam tuaj yeem ntxiv tus nqi. Rau cov dav hlau, tso siab rau lub npe nrov, nyiam lub npe kuj tseem ua rau muaj kev txaus siab thaum txhawb nqa cov neeg ua haujlwm siab tawv.

Finnair Marimekko lub siab
Finnair Marimekko lub siab

Rau qee lub dav hlau, nws tseem tuaj yeem ua "daim npav hu" hom rau qhov chaw. Dhau ntawm peb ciam teb, thoob ntiaj teb hub-thiab-hais airlines zoo li KLM thiab Singapore Airlines tau paub tias ntau tus neeg caij tsheb tsuas yog txuas ntawm ob lub tebchaws los ntawm lawv lub tsev. Nov yog lawv lub lag luam khob cij thiab butter.

Muaj sijhawm los qhia me ntsis ntawm lawv tus kheej cov kab lis kev cai hauv zos nrog cov neeg caij tsheb thaum lawv taug kev (txawm los ntawm kev noj zaub mov, tsim qauv, lossis txawm tias muaj kev mus ncig dawb hauv zos ntawm kev sib txuas ntev) tuaj yeem ua rau muaj kev xav ntev ntev uas tuaj yeem ua rau rov qab los. mus ntsib.

Rov qab mus rau kaum xyoo, muaj ntau pua lub cim sib txuas ntawm cov dav hlau thiab cov ntawv zam, cov neeg tsim qauv, thiab cov kws sau ntawv (nyob zoo George Gershwin thiab cov npe nrov "Rhapsody in Blue," tam sim no sib piv nrog United Airlines). Nov yog qee qhov kev sib koom ua ke nto moo tshaj plaws thiab kev tsim qauv uas koj tuaj yeem paub los ntawm lub ntuj nyob rau xyoo tas los no.

Nyob hauv Cabin

Qhia cov khoom kim heev hauv qhov kawg ntawm lub dav hlau (thawj lossis chav ua lag luam) los nrog cov txiaj ntsig ntxiv vim nws nthuav tawm cov neeg taug kev zoo rau cov khoom, daim ntawv lo, lossis cov kev pabcuam uas lawv yuav txaus siab rau ntawm av, too.

KLM'sKev koom tes ntev nrog Dutch tus tsim Marcel Wanders tau ua tiav zoo. Tshaj tawm ib xyoo caum dhau los, lub dav hlau xa mus rau Wanders los tsim cov khoom noj khoom haus rau nws Chav Ua Lag Luam Ntiaj Teb. Cov no suav nrog cov khoom siv nyiaj, cov tais diav, cov tais ntim khoom, thiab ntim nrog cov qauv zoo nkauj Delft Blue thiab cov qauv zoo nkauj. Tib tus qauv yog pom nyob rau lwm qhov ntawm lub nkoj, los ntawm cov ntawv qhia zaub mov tsim rau linens; Nws txawm tshwm nyob rau hauv lub thawv ntawv uas muaj condiments rau noj.

KLM's SkyTeam tus khub Delta Air Lines tsis muaj neeg txawv txav rau kev sib koom tes tsim qauv nrov ntawm nws lub davhlau ib yam. Nyob rau hauv 2013, lub dav hlau coj Westin lub npe nrov saum ntuj ceeb tsheej duvet duvet thiab hauv ncoo nyob rau hauv nws Delta Ib chav ua lag luam flights.

Delta's Alessi serviceware collection
Delta's Alessi serviceware collection

Tom qab ntawd, xyoo 2017, Delta koom nrog Alessi txhawm rau txhim kho nws cov khoom siv hauv kev thauj mus los, suav nrog cov khoom siv nyiaj tshiab tshiab, cov tais, tais, cov phuam qhwv caj dab, ntsev thiab kua txob shakers, thiab cov neeg caij dav hlau pabcuam cov khoom xws li kas fes, pob tawb khob cij., thiab wine caddies. Alessi tau tsim ib qho tshwj xeeb, ua si tsim rau Delta uas ntxiv qhov kev sib tw tam sim no rau qhov uas ib txwm muaj kev paub ntau yam ntawm lwm tus neeg nqa khoom.

Finnair ntawm Finland, twb paub zoo tias yog lub tsev rau kev tsim qauv, yog lwm tus neeg sib tw rau kev lag luam zoo. Tau ntau xyoo lawm, lub dav hlau tau siv nws lub cim, xuas tes ua Ultima Thule tsom iav los ntawm Iittala-thawj tshwm sim thaum xyoo 1960s thaum Finnair tau pib nws thawj lub dav hlau ntev mus rau New York. Pom zoo li lub khob khov khov, dej khov-laden, nws nthuav tawm Nordic cuab yeej cuab tam ntawm lub dav hlau lub tebchawsthaum tseem ua pov thawj siv tau txij li lawv yog qhov sib sib zog nqus tsis tau ruaj khov. Lub dav hlau kuj tseem siv tib lub Ultima Thule tsim nyob rau hauv lwm yam khoom crockery, nrog rau ramekins thiab dej iav.

Marimekko, lwm daim ntawv sau Finnish, kuj tau kos npe nrog Finnair hauv xyoo 2012 los siv nws cov qauv tshwj xeeb thoob plaws hauv lub dav hlau. Nws cov yeeb yuj zoo nkaus li tshwm ntawm cov khoom siv zoo nkauj, hauv ncoo thiab daim pam, khau khiab, ntawv qhia zaub mov, tableware, napkins, thiab txawm tias zoo li lub dav hlau livery (daim duab saum toj no). Cov ntsiab lus zoo sib xws yog siv nyob rau hauv lub dav hlau dav hlau Helsinki tshav dav hlau chav ua lag luam chav tsev so, uas coj me ntsis ntawm Finnish kab lis kev cai rau cov neeg caij tsheb, txawm tias lawv tsuas yog txuas ntawm kev ya davhlau.

Kengo Kuma The Room
Kengo Kuma The Room

Nws tsis yog khoom noj thiab dej haus uas tso siab rau lub npe loj. Tus kws tsim qauv Japanese thiab tus tsim qauv Kengo Kuma tau pab All Nippon Airways (ANA) ntawm Nyij Pooj hauv kev kho dua tshiab ntawm nws lub tshav dav hlau lounges nrog rau lub dav hlau kev lag luam tshiab thiab cov rooj zaum thib ib. Dubbed "Lub Chav" (chav ua lag luam) thiab "The Suite" (thawj chav kawm), cov yeeb yam no muaj kev ceev ntiag tug thiab siv cov ntoo Japanese tiav thiab cov kab yooj yim hauv lawv qhov tsim.

Iconic Crew Uniforms

Cov neeg tsim qauv zam tau ua haujlwm nrog cov dav hlau tau ntau xyoo. Ntawm qhov tseem ceeb yog Emilio Pucci thiab Roy Halston (Braniff Airlines), Oleg Cassini (TWA), Coco Chanel thiab Pierre Cardin (Olympic Airways), Christian Dior, thiab Cristóbal Balenciaga (Air France), thiab Yves Saint Laurent (Qantas), ntawm ntau ntau lwm tus.

Tej zaum tsis muaj lub dav hlau paub ntau dua rau nws cov khaub ncaws dav hlau dav hlau dua li Singapore Airlines, uasqhia Pierre Balmain-tsim sarong kebaya rau nws cov poj niam neeg coob. Singapore Airlines tau siv cov khaub ncaws muaj yeeb yuj hauv nws txoj kev lag luam txij li xyoo 1960s, nws thiaj li dhau los ua lub cim rau cov kev pabcuam siab uas lub dav hlau tau paub.

Delta enlisted Richard Tyler los tsim nws tam sim no nto moo thiab striking navy thiab liab tiab rau cov neeg caij dav hlau nyob rau hauv 2006. Nws qhov tseeb niaj hnub iteration yog lub tswv yim handiwork ntawm Zac Posen qhia tawm ntxoov passport plum, cruising cardinal, thiab groundspeed. graphite” (kev txhais lus: ntshav, liab, thiab grey). Posen tau hais tias tau ua haujlwm nrog cov neeg ua haujlwm hauv ntau lub luag haujlwm kom nkag siab tias cov khoom zoo li cas yuav ua haujlwm tau zoo tshaj plaws hauv kev ua haujlwm sib txawv yam tsis tau poob siab rau cov qauv. Qhov tshwm sim yog suav hais tias yog ntau qhov kev tawm tsam tshaj plaws ntawm niaj hnub no North American airline uniforms.

Ib yam li ntawd, Vivienne Westwood yog lub luag haujlwm rau qhov zoo nkauj ntawm Virgin Atlantic cov neeg caij dav hlau thiab cov neeg ua haujlwm hauv av khaub ncaws. Rau ib lub dav hlau thiaj li tso siab rau nws lub duav, cov duab txiav-ntug, tso siab rau tus tsim qauv nto moo ua tau haum rau cov neeg siv khoom lub qhov muag. Thaum cov neeg siv khoom pom tias lub hom phiaj yog qhov zoo dua, ntau tus txaus siab them nyiaj ntau dua los ua ib feem ntawm nws. Qhov no tau yog ib txoj hauv kev tsim rau Richard Branson tus qauv kev lag luam rau xyoo.

Virgin Atlantic Vivienne Westwood khaub ncaws
Virgin Atlantic Vivienne Westwood khaub ncaws

Melbourne-yug Martin Grant tsim Qantas 'cov khaub ncaws tsis ntev los no thaum United koom tes nrog Brooks Brothers ua ib lub tuam txhab ua nws cov khaub ncaws neeg ua haujlwm tshiab tshaj plaws. Gianfranco Ferré cov khaub ncaws rau KoreanHuab cua suav nrog kev saib hauv cheeb tsam hauv menyuam yaus xiav thiab beige uas yog lub taub hau tig hauv tshav dav hlau thoob ntiaj teb.

Thiab tom qab ntawd muaj Fabkis. suav tias yog lub hauv paus tsev rau lub ntiaj teb cov fashionistas, Christian Lacroix-crafted khaub ncaws rau Air France tseem muaj zog ua cov cim ntawm elegance thiab kab lis kev cai. Nws yuav tsum tuaj raws li tsis xav tsis thoob thaum lub dav hlau tau nrhiav kev pab los ntawm cov npe nrov rau nws cov neeg ua haujlwm hnav khaub ncaws txij li xyoo 1946, thaum lub tsev zam Georgette Renal tsim lub dav hlau thawj lub khaub ncaws.

Txawm hais tias muaj kev txom nyem nyiaj txiag tsis kawg, Alitalia ib txwm siv nyiaj ntau los nqa cov tsev zam kom muaj txiaj ntsig zoo rau cov neeg ua haujlwm hnav khaub ncaws, ib yam nkaus. Cov no suav nrog stylist Alberta Ferretti, Ettore Bilotta (uas tseem yog lub luag haujlwm rau lub ntsej muag zoo nkauj ntawm Etihad Airways 'thiab Turkish Airlines' lub dav hlau tus neeg saib xyuas khaub ncaws), thiab Giorgio Armani.

Nco ntsoov lwm zaus koj nyob hauv tshav dav hlau lossis dav hlau ntawm 35,000 ko taw. Muaj ob peb lub npe zam thiab tsim cov npe vying rau koj mloog. Tej zaum koj yuav xav tsis thoob thaum pom tias kev lag luam dav hlau zoo nkauj dua li qhov koj xav tau thaum xub thawj… ya davhlau qeeb thiab tag nrho.

Pom zoo: